Complex Care Campaign

The Wellington is one of the UK’s largest private hospitals, providing specialist complex care. Following the success of our Post-COVID Hidden Impacts campaign, we were asked to help communicate the broad range of complex care available at the hospital. The challenge? It’s during a time when people were concerned about going into get tests or operations, and for an audience who are often under the impression that complex care is only available with the NHS. To do this we went inside for a Week in The Wellington, creating a video format with weekly topics, each focusing on a different area of the hospital’s expertise.

With a focus on things such as the cutting edge robotics, complex neurological care and the latest in non-intrusive gastro-intestinal technology, the series shines a light on the pioneering treatments and medicine that The Wellington Hospital offers.