This past weekend saw UK Brand Ambassador Mark Thomson host a series of intimate Glenfiddich Whisky tasting sessions at the Kendal Mountain Festival. This is the second year that Glenfiddich have been at the festival and the success of last year was evident with hundreds vying for a cosy spot in the Glenfiddich Yurt.
The yurt itself has its own adventure story having reached the heights of Everest as part of the World’s Highest Whisky Tasting. For Kendal, Captive Minds kitted out the interior with throws, comfortable old chairs, cushions and candles to create a relaxed environment for tasting some exceptional whisky.
A number of special guests joined Mark in the yurt for a casual discussion on the importance of family run businesses. Graeme Hogarth of Hogarth Jewellers, John Barron of Romleys Mint Cake and Mark Cropper of James Cropper Paper each discussed the importance of heritage and the responsibility by generations to deliver a quality product. A story mirrored by Glenfiddich and the Grant Family.
17 sessions were held over festival weekend leaving visitors with an appreciation of the craftsmanship in Glenfiddich Whisky and the value in being family run.